1M+ AI personas ready to respond

Test in the simulation
Sell in the real world

Simulated market panels powered by market-realistic personas help founders and product teams eliminate weak ideas early.

View Sample Report →
80%

of ideas fail, validate first

48 hrs

average time to kill bad ideas

10x

cheaper than focus groups per insight

Our offering

Research that was impossible
is now instant

Access high-value audiences. Understand decision-makers. Discover critical insights.

1M+PersonasGrounded in what real people say and do.
50K+Responses GeneratedAI-powered insights at a fraction of the cost and time.See analysis →
90%Human CorrelationTest–retest reliability attained vs. real consumer panels (SSR method).Read evaluation →
10 minTurn-aroundInsights backed by thousands of responses, in minutes instead of months.
ZeroExposureTest pre-release and sensitive strategies without human risks.

How it works

Three steps.
From idea to confidence.

Define your product and questions

Describe what you're selling the product, the value, the transformation. Then add questions that reveal intent: NPS, PMF, open-ended, pricing, and more.

Product

AI Market Research Platform

Helps founders validate ideas in minutes

NPS

How likely are you to recommend this?

PMF

How disappointed if this disappeared?

Pricing

Which tier would you choose?

Target Your Audience

Filter by demographics that match your ideal customer. No more guessing. Target the exact segment you're building for.

LocationUnited States
Age Range
25-45
Income
$50k-$75k$75k-$100k$100k+
OccupationFounder

Segment & Analyze

Run deep-dive analysis on different demographic segments. Find your beachhead market — the specific segment that desperately needs what you're building.

Love it

68%

Hate it

12%

Neutral

20%

★

Beachhead Market

Founders aged 25-34 with $75k+ income show 4.2× higher intent

Target Groups

Public Groups
Ready to simulate.

Ready-to-use target groups: built, validated, and ready to chat. Each group comes pre-loaded with the right personas, demographics, and behavioral context, so you can skip the setup and start asking.

Explore public target groups
76,830 personas

Frontline Worker

Retail, service, and hospitality workers who interact directly with customers every day. This group spans the full service economy — from checkout lanes to hotel lobbies.

67,494 personas

The Manager

Leaders and supervisors across industries — from retail floor managers to project management specialists. They make decisions, manage budgets, and influence purchasing.

50,009 personas

Tech Worker

Software developers, engineers, analysts, and IT professionals. Early adopters with high digital literacy who influence software decisions at their organizations.

40,355 personas

Driver / Logistics

Drivers, couriers, and logistics workers who keep goods and people moving. Mobile-first audience with needs around route planning, earnings, and scheduling.

36,991 personas

Educator

Teachers, professors, and education administrators from preschool through university. Mission-driven professionals who value impact, efficiency, and student outcomes.

48,623 personas

Healthcare & Wellness

Nurses, aides, physicians, therapists, and pharmacy staff working directly with patients. High-stakes professionals who need reliability and precision above all else.

44,448 personas

Analyst / Finance

Accountants, analysts, financial managers, and advisors. Data-driven professionals who evaluate ROI carefully and influence financial decisions at every level.

59,585 personas

Tradesperson

Skilled tradespeople in construction, maintenance, and mechanical fields. Hands-on professionals who work in the field and rely on tools that are rugged and practical.

27,911 personas

Manufacturing / Production

Assembly line workers, production staff, and quality inspectors. Shift workers in high-volume environments with steady routines and specific break-time touchpoints.

Platform

Explore simulation workflows

Questions list

Build custom surveys with rating scales, open-ended questions, and multiple choice

Audience Targeting

Filter by demographics, location, income, education, and occupations

Segments and Deepdive

Deep dive into feedback with demographic segmentation and thematic analysis

Memories & Persistence

Personas remember past surveys and social interactions

Social Network & Clusters

Visualize connections and persona clusters with force-directed graphs

Research Questions

How likely are you to recommend this product to a friend?

What is the primary problem this product solves for you?

Which pricing tier would you choose?

How disappointed would you be if this product no longer existed?

Pricing

Stop guessing. Start knowing.
Pay only for the validation you need.

Frequently asked questions

Anything you need feedback on — pricing, messaging, features, naming, ads, landing pages, email campaigns, and more. If you can ask a question, you can simulate responses.

Kill weak ideas before
they cost you months.

You don't need perfect data. You need directional certainty fast.

Results in minutes.